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Design Books : Product Design

 


Packaging, (DemoGraphics)

 

 

 
Packaging, (DemoGraphics)

Author: Keith Stephenson, Mark Hampshire

Publisher:   RotoVision


DemoGraphics is the first series of design books to examine how successful designs target specific audiences. Where other design books explore the what? and why? of design, DemoGraphics: Packaging dissects the who? Through a huge selection of diverse examples, the authors examine how packaging is designed to appeal to specific groups based on gender, age, socio-economic group, disposable income, profession and shopping habits. Case studies and interviews with designers and brand owners explain how and why specific choices have been made, why it works and how it evolved from a prototype or concept to form successful, user-centred design.


ISBN: 978-2-940361-71-7

Size: 23.5cm x 23.5cm

Pages: 208 Pages

Colors

Available Date: 3/18/2008

   



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Bags : A selection from the museum of Bags and Purses, Amsteradam
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Beauty & Healthcare Package Design
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Cosmetics Package Design
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Cream 3
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Crown Jewellery and Regalia of the World
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Decorative Art 1950s
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Design Ideas for Handmade Textile & Fabric (PB)   New
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Design Innovations Yearbook 2000
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Design Innovations Yearbook 2003
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Design Now !
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Displays : Ready to Use Display Packaging (w/CD-Rom)
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