This book presents a wide variety of package designs for daily products available at supermarkets –ranging from food & confectionery, beverages to various living products. In addition to package examples of the above categories, this book features “supermarket brand designs”. Some well-known supermarkets such as Waitrose in UK, and HEMA in Netherlands have developed their own brands; those product packages, shop designs as well as such various graphics as shopping bags, carts and catalogs are visually stunning; the consistency in design of various products contributes to establish their credibility. And attract their customers even more.

List Price:US$61.50
Our Price:US$55.30

Available Date: 1/18/2010